SELL INFORMATION BY MAIL

Information is a time-tested product that will continue to make money
particularly now that we have so much options and the society we live in is constantly hungry for information.

Information about how to better our lives, particularly reports and other
varieties of materials that show us ways to improve our livelihood, our
careers and our way of life lead the list.
These are the best items you can sell by mail.

BUT THINK ABOUT THIS: Marketable Information need not always be in printed
form. The electronic media, such as audio tapes, video tapes, and computer
disks are taking over from what was once the exclusive domain of (paper
and ink) printed materials.

Of course, you can still sell pre-written materials or very easily create your own.
You can write an informational report in an hour that will create
income for the rest of your life! The thing you need to know is…what
is the best type of information to sell?

You will make the most money by selling MONEY-MAKING information. Books that
tell how to start different businesses, short reports on business topics like
increasing advertising effectiveness or new business ideas, manuals, all of
these are very viable, well selling ideas for informational products. The
best way to break into this field is by reading the mail order publications
you get in the mail. Pay attention to what others are selling, and order some
of the things that look good. Read through them, and look not only at the
content but at how it was produced, and how long you think it would take YOU
to produce something like it. Find things you could improve upon. The best
sellers and easiest to produce will be short reports. You can produce a 4 to
6 page report and sell it easily for $5-$10, depending on the topic. Just be
sure your content is packed with information your customer can benefit from,
and push those benefits in your advertising.

Also, when you find a good product, contact the seller and negotiate terms for
you to sell the product. Try to make a DROP-SHIP arrangement. Drop-shipping
means your customer will order from you, you take your profit from the payment
(usually 50%), then you send the rest of the payment and a shipping label to
the source of the product. They stock the product and will ship it directly
to your customer. This saves you from having to buy quantities of the product
and stock it.

You will make the most money, though, from informational products you produce
yourself. You have no one to share the profits with, you handle it all. If
you are selling short 4-6 page reports for, say, $6-$8 each, your cost will be
maybe 30 cents for photocopying the report and 29 cents for postage to your
customer (if you don’t have the customer include postage). Don’t just send
your customer their order alone in the envelope… Include flyers for your
best offers, too. A customer who’s ordered once from you is more likely to
order from you AGAIN, and return customers are where you make the MOST money.

Another way to save money in the production of your reports is to use your
computer, if you have one. It is much easier to write a report with a

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computer, because it’s easier to make changes. The biggest advantage, though,
is you can print your reports whenever you need them, in whatever quantities
you need. Save them on a disk, and if you get an order for, say, three
reports, just load them in and print them out on your printer. Six pages
printed on a typical dot-matrix printer (the least expensive type) would cost
only around 3 cents, if you buy your paper in bulk like I do. Figure out your
profit from selling your report for $6-$8. Also, you can keep your mailing
list of customers on a disk, and save addressing time each time you mail by
printing out labels on your printer.

Your mailing list can then be used for extra income by renting your customer
names to other mail order dealers.

If you don’t already have a computer, you will also learn exactly which
computer setup is the BEST and most ECONOMICAL in this report!

Above all, to be a success in this business, be sure to have a GOOD product.
A flaky report that contains questionable information, or little usable
information at all, will get you NO satisfied customers that want to send you
more of their money. Take the extra time when writing your reports or
manuals. It’s worth it. If you’re not 100% confident of your information, go
to your local library and check your facts. You may just find extra info you
can include in your report. Cover all your bases in your reports, and your
customers will come back time and time again!

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 Kingdom Wealth Publications

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